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J.R. Thompson Company Wins IABC Award

Jul 14, 2009

J.R. Thompson Company - Article Image

The International Association of Business Communicators (IABC) has awarded J.R. Thompson Company’s work for Mercedes-Benz USA (MBUSA), by naming their marketing-communications 2008 Wholesale Partner Program winner of the 2009 IABC Detroit’s Renaissance Award of Excellence.

The MBUSA Wholesale Partner Program was developed to be an industry-leading wholesale parts marketing program providing dealers with online sales and training tools. J.R. Thompson Company created ground-up sales and marketing tools, such as mailers, flyers, posters, trade advertising and vehicle graphics, as well as providing one-on-one dealership support.

Founded in 1970, IABC is a not-for-profit international network of communications professionals committed to improving the effectiveness of organizations through strategic communication management. The IABC includes a network of over 15,500 business communication professionals in over 80 countries. For additional information about IABC, visit www.iabc.com.

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